VP, Strategic Marketing | Careers at Plymouth, Minnesota Please
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Log back in! VP, Strategic Marketing Location US-MN-Plymouth Job ID
2020-7631 # Positions 1 Category Marketing Company Cantel Medical
Who we are At Cantel, preventing infection is our business. As a
leading provider of infection prevention products and services in
the healthcare market, we are dedicated to delivering high-quality,
innovative solutions that improve outcomes and help save lives. We
accomplish this mission by delivering our products through the
following operating units:
Medical : Endoscopy procedure disposables include single-use
valves and irrigation tubing. The medical device reprocessing
systems, disinfectants, detergents we manufacture and distribute
are used to disinfect high-level endoscopes.
Life Sciences : Water purification systems for dialysis
facilities. We work with leading dialysis caregivers, delivering
hemodialysis dialyzers and reprocessing systems, as well as
sterilants and filtration products.
Dental: Single-use, infection prevention products used primarily
in the dental market (face masks, sterilization pouches, towels and
bibs, tray covers, saliva ejectors, germicidal wipes, plastic cups
Cantel employees are inspired to improve the lives of patients,
caregivers and healthcare providers. If you are looking for a
company driven by an entrepreneurial spirit and have the passion to
shape the future of infection prevention, we want to meet you. Join
us and see why people love working here.
About the role We are looking for an experienced Vice President
(VP) of Strategic Marketing to direct and oversee our Marketing
Communications, Strategic Insights & Analytics, Clinical Education
and Training for our global Medivators organization. This role will
be responsible for demonstrating and articulating the full value
proposition of the Complete Circle of Protection strategy that our
unique suite of solutions our products and services bring to our
What you will do Responsible for articulating and demonstrating
the value proposition of our Complete Circle of Protection (CCoP)
through a deep understanding of our products, services and
solutions across our Medivators product franchises.
Responsible for creating and coordinating value add programs
that further enhance the CCoP strategy such as customer education,
training, webinars and other customer support initiatives.
Leverage cross-functional resources to ensure prioritization and
delivery based on Annual Operating Plan.
Establish company-wide internal and external communications
strategy that enables clear understanding of portfolio offerings
and our value proposition.
People Manager responsibility including developing, coaching,
and leading a team.
Create best-in-class marketing programs that emphasize our
unique value proposition of a Complete Circle of Protection and
Creation and development of a comprehensive global online
strategy of the Medivators brand, tying together products,
services, education, etc.
Develop close partnerships with Product Marketing (Franchise
Marketing) and Sales teams to drive a consistent fact-based
approach to understanding our markets using data and strategic
Drive visibility and cadence on market insights and
opportunities in close partnership with leadership to determine
investment strategy and global mix.
Create customer-focused products and services leveraging
education and training materials that demonstrate infection
prevention practices that support our Complete Circle of Protection
Ensure close alignment with commercial leadership in development
and execution of strategy and initiatives
What we are looking for Bachelor’s degree in related field
12+ years of professional work experience (i.e. marketing,
sales, business leadership, etc.)
Proven ability to build successful cross-functional teams;
direct and indirect reporting
Demonstrable experience designing and implementing successful
Experience with CRM software and digital marketing tools and
Hands on Leader who drives vision, collaboration and
Demonstrated analytical capabilities with good fundamental
understanding of operational
P&Ls and business case development
Strong influencing and relationship building skills
Demonstrated success in achieving operating plan over successive
Marketing experience in a global matrixed environment
Ability to travel up to 35%, both domestically and
DESIRED CHARACTERISTICS FOR POSITION:
MBA from an accredited university
Business development experience
Demonstrated and sustained success in delivery of global new
product development, sustaining activities, and
Exposure in large and small cap environments
Familiarity with general infection prevention procedures and/or
Experience developing an integrated training strategy for an
Strong preference for candidate with demonstrated success and
experience in a crossfunctional role(s) such as Sales, Finance,
Research & Development, Operations, etc.
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Cantel is an Equal Employment Opportunity/Affirmative Employer.
Women, minorities, veterans, and individuals with disabilities as
well as other qualified individuals are encouraged to apply. All
qualified applicants will receive consideration for employment
without regard to race, color, religion, sex, sexual orientation,
gender identity or national origin or other protected class status.
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